Bingo Game Calls Out Winning PR Tactics

Posted by Poston Communications
On August 11, 2016

As part of a newly revamped intern program, Poston Communications has developed summer coaching sessions for our interns and junior PR professionals that are also a fun way to learn. A friendly game of bingo provided an interactive opportunity to discuss business development and public relations tactics that drive revenue. Led by our Senior Vice […]

What You Can Do to Improve Your SEO

Posted by Poston Communications
On August 10, 2016

How can you get in front of your customer when the target keeps moving? Google and other search engines regularly make major updates to their algorithms, dramatically changing ranking factors for websites to keep results fresh and current. Customer usage and expectations also change rapidly, making it necessary for businesses to continuously strengthen and update […]

Why Understanding Different Personality Types Is Important in the Workplace

Posted by Poston Communications
On August 4, 2016

As part of the Poston Communications’ internship curriculum, the interns took the Myers-Briggs Type Indicator (MBTI) personality inventory as a way to better understand themselves and how different personalities interact. The test consists of a series of questions to determine a personality type based on basic preferences, which is then expressed as a four letter […]