What Do Law Firms Need to Budget for PR and Content in 2019?

  • Posted by Dave Poston
  • On November 7, 2018
Legal marketers ask us all the time: What should my law firm budget for public relations and content? We’re excited to finally put pen to paper on the question we’ve been asked about for decades. Regardless of your budget, the most successful programs are planned and executed in alignment with the firm’s strategic plan and […]
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4 Florida Bar Rules That Legal Marketers Must Know

  • Posted by Sarah Zets
  • On November 2, 2018
Florida is recognized across the country for its strict policies relating to legal ethics. As legal marketing and communications technology continue to evolve, The Florida Bar regularly updates its regulations, so it is imperative to stay informed and up to date on the latest changes. Elizabeth Tarbert, member of the Ethics Counsel at The Florida […]
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Poston Communications President Monica Smith selected to Orlando Business Journal’s 40 Under 40

  • Posted by Poston Communications
  • On October 29, 2018
Poston Communications is pleased to announce that its president, Monica Smith, has been selected to the Orlando Business Journal’s 40 Under 40 for 2018. The publication annually recognizes leaders in the region who are younger than 40 and have contributed to the Central Florida community in a meaningful way. Smith will be profiled in the […]
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PR Planning Before Real Estate Groundbreaking Provides Foundation for Success

  • Posted by Poston Communications
  • On October 18, 2018
In the competitive commercial real estate landscape, developing a strong media presence well before the first dirt is moved is vital. While many developers shy away from PR in the initial stages of a project, embracing strategic media relations early has many benefits. Whether the property is office, multifamily, residential or mixed-use, a robust public […]
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Will the Supreme Court’s Upcoming Term Cause a Ripple or a Wave?

  • Posted by Poston Communications
  • On September 26, 2018
Each year, the Supreme Court of the United States receives thousands of requests for hearings, and fewer than 100 will make it into the white marble courthouse when the eight current justices emerge from behind the red curtain to the shout of the marshal of the Court, “Oyez! Oyez! Oyez! God save the United States […]
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Legal Marketers Coming to Greenville, South Carolina, for LMASE18

  • Posted by Poston Communications
  • On September 24, 2018
The 2018 Legal Marketing Association Southeast Region Annual Conference is taking place September 26-28 in Greenville, S.C. Attendees will stay connected during the conference with complimentary wireless internet access provided by Poston Communications. The LMASE is the oldest and largest region within LMA with approximately 500 members. The annual conference averages more than 200 attendees, […]
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Everything Legal Professionals Need to Know about Chambers USA

  • Posted by Poston Communications
  • On September 12, 2018
To all our legal professionals out there: Are Chambers submissions keeping you up at night? We have eight insider tips directly from Laura Mills, the former Chambers USA editor, to help make your submission process more efficient and effective. Mills spent 10 years at Chambers and Partners, which identifies and ranks the most outstanding law […]
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Make Your PR Pitch a Success with 4 Tips from Media at PRSA Georgia Pitch Tank

  • Posted by Poston Communications
  • On August 30, 2018
At PRSA Georgia’s annual “Pitch Tank” event on August 9, a panel of seasoned journalists from outlets including the Associated Press and Fox News heard live pitches from Georgia PR professionals and gave honest feedback as to why the pitch piqued their interest or why it was a flop. Mikey Mooney, an account supervisor at […]
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3 Tips for Maintaining Your Professional Brand Online

  • Posted by Poston Communications
  • On August 22, 2018
As the reach of digital platforms to share personal updates, photos and videos increases, we in turn, continuously and willingly – without even thinking twice about it – open ourselves to vulnerabilities that could easily harm our professional brand. At Poston Communications, we are quick to counsel clients on the importance of its online presence […]
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