The Importance of Virtual Eye Contact: It’s Science

Posted by Jackie Labrecque
On September 25, 2020

It’s strange to stare at that tiny dot on your computer – but it’s your connection with the outside world, and science backs that up! We discuss the importance of virtual eye contact and best practices for connecting with the camera.

The Corporate Apology: Why “I’m Sorry” Is Just the First Step

Posted by Poston Communications
On September 21, 2020

When a corporation in a crisis – where the public is outraged – seeks our counsel, we turn to our experience and the research as we walk them through the most effective response. Surin Chung writes in his 2011 study that companies that take an active responsibility in their apology relieve public anger more than […]

Chambers Submissions: Are They Worth the Time?

Posted by Poston Communications
On September 17, 2020

We are in the midst of Chambers USA season now, and many law firms are scrambling to meet the deadlines. Chambers submissions take many hours to complete and require the cooperation of what may be the busiest lawyers in the firm. Is it worth it? Does it really matter if your firm is ranked in […]

A Virtual SCOTUS: What’s Next

Posted by Jackie Labrecque
On September 15, 2020

United States Supreme Court Justices heard 10 arguments in May – a stacked month and quite historical. It was the first time arguments happened over the phone and more importantly, it was the first time the high court was truly an open court as people could listen in real time. Instead of a lively debate […]

Who is Generation Z? And, What Do They Want From Us?

Posted by Megan Paquin
On September 11, 2020

As a Millennial who sat through countless presentations about my generation, from dissecting why we wanted to be quickly promoted and compensated more to how companies can earn more of my dollar, it is a little strange for me to sit down and write about what we can expect from our friends in Generation Z. […]

Lessons Learned From the Road to the Supreme Court

Posted by Poston Communications
On September 10, 2020

In an article published by PRsay, an extension of the Public Relations Society of America’s Strategies & Tactics publication, Vice President Megan Paquin is quoted discussing lessons learned from the road to the Supreme Court. Along with Gerald Bostock, plaintiff in Bostock v. Clayton County, Ga., and his legal counsel, Tom Mew of law firm […]

Account Supervisor Kali Hammond Earns Accreditation in Public Relations

Posted by Poston Communications
On September 8, 2020

We’re proud to announce that Account Supervisor Kali Hammond has successfully completed the Examination for Accreditation in Public Relations, entitling her to use the APR professional designation. The announcement was made by the Universal Accreditation Board, a consortium of nine professional communication organizations that directs this competency certification program. The Accreditation program aims to improve […]

Five Steps for Writing a Personal Crisis Plan

Posted by Poston Communications
On September 2, 2020

From the global pandemic to murder hornets, and all the class-action lawsuits, hurricanes and other crises in between – 2020 has brought more than its fair share of challenges. In most organizations, executive leadership calls the shots in crisis. But it is not uncommon for individuals throughout the organization – who will undoubtedly play a […]

Chambers is Calling: Four Tips to Prepare for a Successful Interview

Posted by Monica Smith
On August 31, 2020

After weeks of culling through matters, contacting referees and making your Chambers submission, you think you’ve put that project to bed for the year, right? Well, not so fast. If you made your submission for the deadline in July, you’ve likely already been contacted by a researcher offering an interview. Likewise, if your deadline was […]

Take a Stand (and Promote Your Organization’s Values) with Effective Amicus Briefs

Posted by Poston Communications
On August 20, 2020

Belief-driven buyers remain on the rise. In 2017, 30% of consumers worldwide reported that they made belief-driven purchases more than they did in the three years prior. These are individuals who choose to buy a particular product or service based on their ideology, and whether it aligns with their perceived notions of certain brands. Generational […]

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