U.S. Supreme Court Prohibits LGBTQ Employment Discrimination in Historic Ruling

Posted by Poston Communications
On June 15, 2020

Poston Communications Honored to Provide Litigation Public Relations and Communications Counsel in the Case Poston Communications is proud to share that today the Supreme Court of the United States issued a decision in Bostock v. Clayton County, Georgia, holding that “an employer who fires an individual merely for being gay or transgender violates Title VII.” […]

Chambers Unveils Questions on Diversity in 2021 Submissions

Posted by Poston Communications
On June 9, 2020

With the first deadlines for Chambers & Partners submissions from the United States fast approaching, law firms may have noticed that this year’s new template requests diversity statistics for the first time. Practices are asked to identify the percentage of their team who identify as ethnic minorities, LGBT+ or who have a disability. The form […]

Integrating PR and BD Strategies to Win Work: Dave Poston on The Legal S/ant

Posted by Poston Communications
On June 5, 2020

Integrating public relations and business development strategies is a great way for law firms to drive sales and improve their bottom lines. But marrying these strategies is a challenging task that should be pursued with a skillful and calculated approach. In a recent interview with The Legal S/lant podcast, Poston Communications CEO Dave Poston provided […]

Poston Communications Selected as 2020 Bulldog PR Awards Winner

Posted by Poston Communications
On June 2, 2020

Poston Communications is pleased to announce that the firm has been recognized with a Bronze Award for Best Media Relations Campaign in the 2020 Bulldog PR Awards. “Recognizing only the most outstanding PR and communications campaigns from 2019,” the Bulldog PR Awards celebrate digital, social media and media relations efforts that demonstrate excellence. It is […]

Be an Advocate: Planning for Firm’s Recovery and Future Post-COVID-19

Posted by Poston Communications
On May 20, 2020

In a recent article published by North Carolina Lawyers Weekly and South Carolina Lawyers Weekly, Poston Vice President Megan Paquin, APR, CPRC discusses how crisis communication strategies can offer law firms a competitive advantage as they continue to navigate the coronavirus pandemic. “Even with some semblance of ‘business as usual’ on the horizon, crisis management […]

5 Reasons to Media Train Right Now

Posted by Jackie Labrecque
On May 19, 2020

“I would love to do that interview, unfortunately, I’m not comfortable on camera,” or “Wow, we have an attorney who’s an star in the courtroom – thinking on his feet, but I’m not sure he could translate that energy on camera.” We hear this all the time. When broadcast media opportunities come up, reporters are […]

10 Tips for Writing Effective Attorney Bios

Posted by Ed Bean
On May 14, 2020

Attorney bios often are the most visited content on law firm websites. A bio may be a prospective client’s first stop before deciding whether to pick up the phone and find out more about the firm or the attorney. Make sure your firm’s bios invite readers to take the next step. What’s your story? We […]

Use Proven Crisis Communications Strategies to Navigate the Novel Coronavirus

Posted by Poston Communications
On May 13, 2020

While the coronavirus pandemic is unprecedented, how to handle it is nothing new. The best way for law firms and companies to navigate COVID-19 is to rely on proven crisis communications strategies. While the novelty and uncertainty of the virus certainly add more to consider, best practices for communicating during a crisis remain effective. In […]

Creating Your Own Video News Release

Posted by Jackie Labrecque
On May 12, 2020

Thanks to social distancing, many journalists are using video conferencing services in lieu of face-to-face, on-camera interviews. And because journalists are spread thin and are pressed for time, COVID-19 is a great time to produce your own Video News Release or VNR. A video news release is content you produce that is ready to roll […]

Back to Work: How to Strategically Communicate Reopening Plans

Posted by Poston Communications
On May 11, 2020

We are hopeful to see – ever so slowly – talk of reopening. Now is the time to plan your company or firm reopening / relaunch / rebuild – so how will you communicate this critical message? To your employees? To your clients? To stakeholders and the larger community? Starting Thursday, May 14, we are […]

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