Crisis and Employee Communications
for the Coronavirus (COVID-19) Pandemic


At Poston Communications, our crisis team is closely monitoring the rapidly developing situation with the coronavirus pandemic (COVID-19). We are helping our clients effectively communicate during this difficult and unprecedented time.

We have developed crisis communications plans and templates that we are sharing with law firms and other businesses, and we are on the front line of helping some of the nation’s largest brands navigate this pandemic.

For more information, please contact us at [email protected], and a member of our team will be in touch shortly.

Back to Work: How to Strategically Communicate Reopening Plans

We are hopeful to see – ever so slowly – talk of reopening. Now is the time to plan your company or firm reopening / relaunch / rebuild – so how will you communicate this critical message? To your employees? To your clients? To stakeholders and the larger community? Starting Thursday, May 14, we are […]

Strategic Communications for Law Firms During and After COVID-19 – How to Get Ahead

In a recent article published by The Legal Intelligencer and, Poston Vice President Ioana Good highlights key takeaways from a communications webinar titled “Getting Ahead in Communications and COVID-19,” where she and other industry experts served as panelists. Hosted by the Legal Marketing Association Southeast Region, the webinar polled industry experts on nationwide trends […]

Looking to Get Your Good News Covered? You’re in Luck!

To say that COVID-19 has changed the way we live and do business is an understatement. The media is no different. Journalists are being asked to do more with less time, and many reporters find themselves working from home, homeschooling children and sharing the extra burden that stay-at-home orders have left many of us trying […]

Top PR Tips to Help Businesses Beat Down Cycles

Ever wonder why the stock prices of companies with strong brands, such as Colgate-Palmolive and Johnson & Johnson, have historically fared better in recessions than other brands? The answer is simple: reputation is a form of currency, and successful companies know it. Strategic business leaders have invested in their brand during economic downturns to gain […]

5 Tips to Effectively Manage Remote Law Firms and Legal Teams

In legal and business circles, there have always been trends in best practices to achieve success. But in today’s unprecedented climate, one skill has become a universal necessity for business and law firm leaders alike: effectively managing a remote workforce. In a recent article in North Carolina Lawyers Weekly and South Carolina Lawyers Weekly, Poston […]

How Businesses Should Continue to Lead and Innovate so They Don’t Lose Momentum

Change is an inevitable part of life. At times, we are tested by things that we cannot control and we have a choice of two paths: become bogged down with frustration, uncertainty and fear, or switch into a higher gear and become creatively responsive and strategic, delivering full-speed-ahead value. Savvy leaders know that this is […]

Chambers USA Announces New Deadline for 2021 Guide to Top Lawyers and Law Firms

Chambers and Partners has announced that it will delay the start of research for Chambers USA 2021 edition due to the impact of the coronavirus (COVID-19) pandemic. The deadline for submissions for the annual guide to top law firms and lawyers covering practice areas on a state and national level is also being extended. Poston […]

Your Checklist for Business Continuity (Dave Poston and Ioana Good in LMA Strategies+)

Right now, businesses across the globe are navigating unprecedented circumstances due to the novel coronavirus (COVID-19). But soon this shall pass, and new crises will emerge. Does your law firm have a business continuity plan in place to mitigate this crisis and what’s to come in order to remain successful? In a recent blog post […]

Our Three Favorite Tips to Make Working From Home More Productive

This week, professionals across the globe reduced their morning commute to a quick journey from their beds to kitchen tables. As business leaders make the call to transition their workforces online in response to the novel coronavirus (COVID-19), employees are facing new challenges associated with working remotely. At Poston Communications, we have a part-virtual workforce […]

Navigating Social Distancing: How to Meet via Video Successfully

All of us are juggling a change in routine, school closures, working from home and general insecurity surrounding the coronavirus (COVID-19) outbreak. It may seem petty – and certainly a first world problem – to talk about how to better video conference with your employees or clients. But, we always encourage leaders to take the […]