Recent Success Stories
Risk Management with Empathy at the Forefront
Following a tragic construction accident, Poston Communications led media relations and community response efforts for one of the nation’s largest contractors. Facing intense scrutiny, our team established and executed a strategic communications plan with empathy and transparency at the forefront. Our proactive approach firmly positioned the contractor in command of the narrative while reinforcing its reputation as an industry leader with the safety record, integrity and leadership to maintain safe and secure job sites.
Protecting Our Clients’ Vision and Investments
When our clients have a vision for the future – and invest in it – they entrust us to protect their interests by navigating complex relationships and communications needs at the highest levels of economic development. For a $650 million project, we developed a communications strategy that kept our client in control of the narrative while creating excitement and support for a bold vision of growth.
Rapid Response for a Ransomware Attack
Our team responded to a ransomware attack on a large school district that left teachers and administrators without access to email or phones. Within a matter of hours, our team developed a comprehensive communications plan to inform district employees, students and their families about the attack and to frequently communicate updates as the district’s legal team and forensic experts worked behind-the-scenes to neutralize the threat. Our work ensured the district maintained its reputation as a trusted, student-first organization among stakeholders and helped to mitigate the disruption.
Politics at Work
For a professional services firm caught in the crosshairs of one of the most contentious presidential elections in United States history, our team provided executive counsel on internal communications, media relations and reputation management. Our focus on providing all audiences with timely, accurate and consistent information bolstered internal and external trust in the firm, creating a strong, ethical foundation for it to maintain and build relationships with its stakeholders while performing exceptional work for its high-profile client.
Regulatory Investigation and Enforcement
Our team is experienced in communicating on behalf of individuals and corporations facing regulatory investigations and enforcement. We understand the nuances of working with top state and federal agencies and executing communications campaigns that are in alignment with our clients’ legal strategies. Over the last year, we have effectively developed and executed campaigns for clients in a broad range of industries, issues and regulatory relationships.
Patient Trust as a Top Priority
When a multi-state diagnostic imaging center learned its email accounts had been compromised, Poston Communications led the effort to notify patients and regain their trust. Our team understands the complex state and federal data breach notification requirements as well as the needs of consumers in the face of uncertainty about their personal health information and other personally identifiable information. We successfully coordinated with organizational leadership and their legal team to effectively communicate with patients and meet the demands of federal regulators.
