- Posted by Poston Communications
- On February 14, 2017
Having sat on both sides of the table in the newsroom and in the boardroom, Ioana Good understands the power of the media and the pace with which it moves. Ioana brings more than 20 years of experience working with law, architecture, construction, engineering and commercial real estate firms on their media relations and business development initiatives. With keen insights into the combination of both principles, she guides clients involved in advanced PR programs that underscore firms’ sales goals.
After starting her journalism career at The Boston Globe, Boston Phoenix and Tribune Media, Ioana entered the corporate environment where she led marketing and business development efforts for engineering, construction and commercial real estate. Later in the legal field, she spent more than a decade helping lawyers grow and expand their brands.
In addition to the legal, AEC and commercial real estate industries, Ioana has worked with Alfond Inn, Bank of America, Consolidated-Tomoka Land Co., Darden, FINFROCK, Florida Citrus Sports, Florida Tech, Foundry Commercial, Full Sail, Klein Company, KPMG, Lamm & Co., LIFT, Marriott Vacations Worldwide, Park Square Homes, Rifle Inc., WeVENTURE, and other leading companies on media relations efforts.
As go-to communications counsel for many of her clients and companies over the years, Ioana’s crisis response credits include high-stakes matters involving data breaches and privacy, workplace discrimination, natural disasters, organized crime and other criminal acts.
Ioana is the former president of the Legal Marketing Association Southeast (LMASE) Region, and serves on the LMA International Communications and the Professional Advocacy Groups. Previously, Ioana served on the Society for Marketing Professional Services (SMPS) and NAIOP Commercial Real Estate Development Association board of directors.
She received her undergraduate degree in journalism and international relations from Northeastern University in Boston and her master’s degree in corporate communications and technology from Rollins College in Orlando. Ioana is a certified graduate from the Ackert Advisory Business Development Institute in California. She is a published author, and she designed and taught the first new media course at Rollins College.
Ioana moved to the United States from Romania, and she enjoys traveling and learning about different cultures with her family, including her husband and two sons.