Catch the replay of the inaugural session of our Poston Playbook series, featuring Silvia Coulter, principal of LawVision, and Beth Huffman, vice president of Poston Communications. In this dynamic session, Silvia and Beth unpack the critical role lateral partner announcements play in a firm’s long-term growth and integration strategy.

They dive into actionable strategies for amplifying your announcements and aligning them with broader business goals, including:

• Enhancing media exposure
• Aligning messaging with firm objectives
• Leveraging hires for long-term success
• Choosing the optimal timing for announcements
• Executing targeted media outreach
• Highlighting the advantages of group hires
• Maximizing social media and press release impact

About Poston Playbook
A forward-thinking webinar series designed to equip legal marketers with cutting-edge strategies in business development, marketing, leadership, crisis management and communications to fuel firm-wide growth.